Relevance 2020, Call of papers open until 20.10.2019

A good museum is one which I come out feeling better than when I went in (Kenneth Hudson) 

60th Annual Conference of the Estonian National Museum from 5.-7.05.2020 sets up sets up a discussion with this quote from Kenneth Hudson on the relevance of museums in the context of museum audiences, approaching museums as means of communication. A good museum is primarily one which provides good service to its visitors, interpreting widely the usefulness of a museum for the community. The number of excellent museums is increasing. Yet across the world, different studies indicate that the numbers of cultural and arts audiences are dropping, despite innovative approaches to cultural services and continuous professionalisation of cultural organisations. Are cultural institutions still relevant?